Yiwu pursued high cost ferformance small appliances
Yiwu pursued high cost ferformance small appliances
Source: www.AmandaIEC.com AmandaIEC, professional Yiwu Agent, leading Yiwu Exporter and China Wholesaler.
We leared from major shopping centres and home appliances market in Yiwu that Yiwu small home appliances market are rising all the way, especially induction cooker and rice cooker have substantial sales. The high cost ferformance small appliances are very popular in Yiwu.
At present, we can see from the appliance store sales of small household appliances list that some small household appliances which price between RMB 200-400 are in front of the sales. Enterprises also accurate put the induction cooker and rice cooker’s competition on price. The pursuit of high cost ferformance small appliancesin Yiwu also become a new consumption trend. Yiwu consumers do not want to spend too much money, particularly in buying the high buy-out rate small home appliances.
Industry experts introduce that small household electrical appliances due to have higher profits and huge market space, many of the strength of household electrical appliance enterprises have entered the market. On the other hand, small home appliances market has lower access threshold, many “screwdriver plants” enter the market which makes the whole market mix. In particular, after the new product attract people’s eyes in early 2008, small domestic appliances market has also experienced the initial consolidation, and other brands still use the traditional low-priced models and sales to seize market. But small household appliances’ mainstream brands put up a big banner by the core technology strength and self-supporting core strength in the industry and show the unique advantages.
Industry experts also expect that with the small appliance market competition intensifies, a large number of minor enterprise will quit out from the market in the next two years. And then the small appliance industry will real enter the market of competition stage, the brand and resources will be competitive on the big brands.
