Yiwu Tourism Shopping Center Is On Trial Operation

Yiwu Tourism Shopping Center Is On Trial Operation

On the morning of January 11, Yiwu International Trade City District 4–Tourism Shopping Center began to be on trial operation. At the same time, the original Tourism Shopping Center in District 2 was closed. The whole market was moved to the Tourism Shopping Center in District 4.

It is learnt that District 4 Tourism Shopping Center has a building area of 26,000 square meters with 431 trial business units, including 204 external selection business booths. Among the 204 business booths, there are 47 national brands and 142 provincial-level brands, 8 municipal-level brands and seven overseas brands, which is the domestic largest and highest grade Brand Direct Marketing Plaza of shopping and tourism star attractions.

Tourism Shopping Center highlights “Brand, Benefits and Special Experience” as its core business philosophy, specially employed Beijing Ganjiakou Building- one of the top ten malls in Beijing as the management unit and introduced the mall-style management. It is innovatively carrying out the “Three Unifications and One Release” management and striving to build up a one-stop brand new direct marketing plaza combining shopping, entertainment, leisure and experience as a whole.